Video Editing Tips and Tricks for Bloggers to Increase Their Reach

By creating videos you have a greater chance of reaching the masses and improving your user base than other forms of media. If you've already experienced this and want to increase the reach further, follow the helpful tips offered in this article.

Of course, the need for a good video editor should top your list, but there is much more to it. Let us quickly share some tips and tricks to create online videos that your audience will love.

VIDEO EDITING TIPS FOR BEGINNERS

Choose the Right Video Platform

To reach your ideal audience, the right platform is of significant importance. Most might suggest YouTube as the obvious choice for videos. But there are a few incredible alternatives that you must consider.

Especially if your target audience is limited and niche, Facebook and Instagram can be better for Vlogs. At the same time, Vimeo has its advantages as well.

In the case of YouTube and Facebook, you have an advantage of revenue sharing; simultaneously, Instagram can play a vital role in becoming an influencer as well.

Select the Right Niche for your Videos

Vlogs require consistency. Not only on the uploading front but also the content base.

The entire idea is, you have to make a brand out of yourself and create videos in that niche. It makes no sense for a makeup artist to be posting videos about car oil changes, does it? Pick a topic and stick to it.

Understand Your Audience

Are you planning to teach your audience? Or are you planning to give entertainment content to make them smile? Or is it a combination of both?

Selecting the right platform can help you narrow down your audience. The 30+ age category primarily views YouTube. While Facebook has a broader reach, around 15 to 27-year-olds.

As you understand your audience, analyze their likes, challenges, and troubles. As you list them down, you will get a good idea about what your videos should revolve around.

Select the Best SoundTrack for your Videos

This does not mean selecting a soundtrack only because it's famous. It means choosing the track that best suits your visuals. Only look for 2 to 3 soundtracks that add value to the video.

There are tools like InVideo that have pre-made templates and soundtracks that make creating videos easy. This web-based tool has 5000+ pre-made templates from which you can create videos in less than 10 minutes.

Stack Relevant Clips Sequentially

Ensure that the clips are stacked sequentially and number them in sequence so you know exactly what will come next. Doing this will make uploading and editing less of a hassle too.

Once uploading, you can drag and drop the clip to its relevant timeline if you find a slight mismatch in the sequence. It is one of the best ways to avoid confusion while you create a Vlog.

Use High-Quality Videos Always

This is a major error most beginners make. The end result won't be good if you use substandard videos.

But the good news is, some tools can help give a 4K output. However, remember a low-quality video might not look good when enhanced. So, instead, just keep the quality high.

Make It Landscape Always

As you create videos, don't forget your mobile device audience.

Use a landscape approach, to show the most visuals in your frame and offer the clearest picture. If need be, this can be cropped to vertical when necessary.

Can you share any creative video editing techniques with us?