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How To Determine Your Niche Before You Start A Blog

Home » How To Determine Your Niche Before You Start A Blog

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December 17, 2016 by Krystle Cook
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How To Determine Your Niche Before You Start

Finding A Niche For Your Blog

If you’re thinking about starting a blog, it can be tempting to jump right in with your first post and see where you end up. That might actually work for some people, but it can also be a good idea to think about your niche before you start. It can be especially helpful if you have a lot of interests. You might find that there is a readership for your love of eating burgers and wearing red shoes, but if you were to put a little more thought into the direction you’d like your blog to head in, you could get an even better response.

So, you’re going to want to take a number of steps to find out exactly what your blogging niche should be. You might have a rough idea right now, but you could even find that asking yourself some questions and digging deeper completely changes your mind.

Look At What You Read

The first thing you can do is take a look at the kind of blogs you already read. You might love a variety, but if there are a few in the same niche, such as parenting or lifestyle, that you really love, it might be a clue for what could work for you. Start to see if any patterns are jumping out at you. Not only will this help you to envision your blog more clearly, but it’s also great research for when you come to design your blog.

Think About Your Interests

Next, it also helps to think about your interests. When you’re blogging, you’re going to be writing a lot of content on the same topic or topics. So, you want to make sure that it is something you like. If you’re interested in food, dancing, and knitting, could any of them become your blogging niche? You might even find that your interests all point to one overarching them, like sport or lifestyle, and decide to go with that.

Go With What You Know

Although you have an interest in something, you might not know a lot about it. Say you’re interested in football, but only from apart and you’re not all that passionate about it? That could be a problem when it comes to writing about it. You need to make sure that you know at least a little about your niche; otherwise, you might struggle with content ideas. But, if you 100% know your brow wiz by Anastasia from your brow zings by Benefit, then you will know that beauty is the niche for you.

What Can You Commit To

You’re also going to want to consider what you can commit too. It takes a lot of time, passion, love, and energy to write a blog post, manage the upkeep of a blog, and run your social media channels. If you don’t have it in you to commit to your topic, they don’t choose it. You need to make sure that the niche you choose is something you will love focusing on 24/7 in your blogging life. If you like shoes but get sick of thinking about them after five minutes, it’s probably not the best niche for you.

What You Can Add Value To

Alongside commitment, it’s also good to think about the value you can add as a blogger. If you’re thinking of starting a blog as a business, or you want a career that won’t take you away from your family, you need to think extra hard about making this work. That means you need to add value to your readers with what you’re blogging about. Do you have a different perspective on a topic or a particular skill that will set you apart? If it applies to your niche, then go for it – your passion will pay off.

Do You Have The Ideas

If you’ve gotten this far and you’re still sticking to your niche, you’re doing well. The last thing you really need to consider is the ideas you’ll have in the future. You might love the topic you’ve chosen and know bits about it, but can you come up with interesting, exciting or educational content? If not, you might need to start again from square one. The idea of blogging is to be able to share content and ideas that other people can take something away from. If you’re stuck for ideas already, it’s not the niche for you.

And When You’ve Got It

And then, when you finally think you’ve got it, it’s time to come up with a blog name and an overall design theme. It’s important that your niche and your blog name match. You’re not going to want to give readers the wrong impression when they arrive at your blog. Your name should represent you well and hint towards the niche that you’ve chosen. Then, you can also ensure your design theme follows suit.

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Category: Blogging Tips, BusinessTag: blog, Blogging

About Krystle Cook

Krystle, creator of Home Jobs by MOM, swapped her psychology degree for motherhood adventures. Now in Kentucky with her husband and teenage sons (15 & 19), she balances cooking, DIY projects, and launching her next business venture. Texas-born but Kentucky-living, she’s still sharing her journey as her family grows up.

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Comments

  1. megan allen

    February 28, 2021 at 9:32 am

    I have been wanting to start my own blog forever. My main fear is..will anybody read it lol.

    Reply
    • Home Jobs By Mom

      March 2, 2021 at 4:04 pm

      What would you blog about? With enough promotion, almost anything can get read.

      Reply

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